Special Events: Creating and Sustaining a New World for by Joe Goldblatt

By Joe Goldblatt

Supplying a complete advisor to figuring out, making plans, selling, and generating particular occasions, this 7th variation of Special Events describes the speculation and perform of all points of occasion administration. Written for present and destiny occasion leaders, the textual content maintains to extend its emphasis at the starting to be globalization of the occupation, making an allowance for the talents leaders have to take care of different cultures, societies, and company practices to plot and carry winning occasions. New insurance comprises sustainability, know-how, security/risk administration, and the influence of social media on occasions and occasion advertising. 15 all-new case stories were incorporated, in addition to a quick word list of phrases on the finish of every bankruptcy to additional outline the phrases utilized in the bankruptcy.

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Extra resources for Special Events: Creating and Sustaining a New World for Celebration (7th Edition) (Wiley Event Management Series)

Example text

Hallmark Events The growth of the Olympic Games is but one example of how hallmark events have grown in both size and volume during the past decade. A hallmark event, also known as a mega-event, is Even t P l an n in g Subfiel ds ECOLOGIC Festivals and fairs throughout the world are being carefully scrutinized by government, guests, and media for their environmental practices. The Coachella music festival in Coachella, California, and the Glastonbury music festival in the United Kingdom were both forced to develop strong proactive environmental policies to ensure that their events would remain sustainable in the future.

However, the term civil suggests that the behavior of the 15 16 C HA PTE R 1 W E L CO M E TO A CH ANG ING WORL D group will conform to the social norm. In the case of the Beltane Festival, the social norm that dates back to the Celtic period is imposed on a contemporary setting with many different reactions from the participants, guests, and media who participate and observe. Expositions/Exhibitions Closely related to fairs and festivals is the modern exposition. The first international exposition was The Great Exhibition held in London in 1851.

All major industry associations now have sustainable initiatives in place, and top-name event producers are increasingly offering sustainability services. The major conference IMEX leads the way with its Green Awards, recognizing outstandingly sustainable exhibitions. Convention centers like the Moscone Center have industry-leading recycling and redistribution programs. Even music festivals like Coachella are getting on board with carpooling and renewable energy initiatives. One thing is certain: the rise of environmentally friendly and socially responsible practices is a long-term industry movement, not a trend.

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